THE SQUARE ROOM, MARKET HALLS, OXFORD STREET, LONDON • THURSDAY 16TH OCTOBER 2025

TEAM
MARKETING IRL

Join us for a full-day event designed to bring together the brightest minds in hospitality marketing.

Whether you’re in-house, agency-side or freelance, this is your opportunity to connect with your community, sharpen your skills, and be inspired by real-world stories from those driving growth across the sector.

We’ll cover essential topics across the marketing mix including CRM, gifting, paid social, paid ads, brand development, menu engineering and more, through a line-up of expert talks and panels.

THE AGENDA

  • 📋 Arrival, registration and networking

  • 🎉 Welcome from Glenda Barber, Team Marketing and our MC for the day, Mr Sunday Brunch himself, Elton Mouna

  • 🖥️ Dan Brookman, CEO & co-founder of Airship and Toggle, hospitality tech platforms focused on increasing customer visit frequency and loyalty through Airship, and delivering pre-visit revenue through Toggle PLUS special guest TBA

  • 🍝 “A Seat at the Brand Table: Inside the Prezzo Relaunch” with Mark McCulloch, CMO at Prezzo Italian & Founder of Supersonic

  • 🤓 "More Than Mezze: How Menu Engineering Fed Growth at The Real Greek" with Annica Wainwright, Founder of 2Forks & the world’s biggest Menu Geek and Laura Mimoun, CMO at The Real Greek

  • 🥘 Networking lunch break

  • ⏩Jack Edge, founder of EDGEY, disruptive digital do-ers supercharging your digital marketing strategy PLUS special guest TBA

  • 🍛“From Chicken Tikka to Chart-Toppers: How Urban Tandoor Won TikTok” with Natalie Brereton, freelance TikTok & Social Media Consultant, Ex. Nonsensical

  • 📊 Luci Cunningham, Sales Director at 125 Data & Insights, powering the best hospitality operators in the UK with guest insights that grow your business PLUS special guest TBA

  • 💡“Dead Cool Design: How Albatross Death Cult Turned Heads and a Profit” with Nick Jones, CEO at 2G Design & Build and Alex Claridge, Head Chef & Owner at Albatross Death Cult & The Wilderness, Ex Great British Menu Series 13

  • ❓TBC - Could it be you?

  • Join us for free games and some bubbles at Lane7 in Camden, included in your ticket price!

WHAT’S INCLUDED IN YOUR TICKET?

  • Tea, coffee and pastries on arrival

  • A food token to explore the incredible lunch options at Market Halls

  • Access to all talks, panels and networking sessions

  • Goody bag, welcome booklet, lanyard

  • After party at Lane7, Camden with free games from 8pm

  • Expensable receipt is provided